FLUID partners with Eppendorf as lead agency
We feel very privileged to work as lead agency for Eppendorf, the premium brand and leading innovator in the field of laboratory equipment. We look forward to continuing our collaboration and to further contribute our competences and expertise to such a renowned company.
”Good design means much more than just creating beautiful products“, says Johannes Egger, Design Director Innovation at FLUID. "Like many industries, the life sciences market is deeply transformed by digitalization. This means companies can only differentiate if they embed products into a holistic customer experience that feels empowering and rewarding for users."
It is very fulfilling for us to work with Eppendorf who we share a common vision with and to help them find new ways to innovate with our strategic, user-centered approach.