Insights & Strategy

Insights & Strategy

We help our clients innovate in a meaningful way: With our user-centric and agile approach, we help our clients do the right things and do things right.

 By unveiling user needs early on we identify innovation opportunities and create ideas that are meaningful to people. We prototype, test and iterate to turn great ideas into strategies, products and services that make a difference.

 

Methods
  • Ethnographic Research
  • User Interviews
  • Stakeholder Interviews
  • Concept Validation Test
  • A/B Testing
  • Expert Analysis
  • Trend Analysis
  • Statistical Analysis
  • Competitive Analysis
  • Requirements Analysis
  • Opportunity Mapping
  • Persona Definition
  • Co-Creation Workshops
  • Ideation Workshops
  • Value Proposition Design
  • Business Model Design
  • Brand Strategy
  • Experience Prototyping
  • Qualitative Testing
  • Quantitative Testing
  • RITE Method